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Gov. Whitmer, CATA kick off BE COUNTED 2020 census-awareness campaign for statewide transit agencies March 4, 2020

PUBLIC INFORMATION OFFICER:
Lolo Robison
lrobison@cata.org<mailto:lrobison@cata.org>
Direct: 517-999-2560
Mobile: 517-896-1873

Gov. Whitmer, CATA kick off BE COUNTED 2020 census-awareness campaign for statewide transit agencies

WHO: Michigan Gov. Gretchen Whitmer; state and local elected leaders; Capital Area Transportation Authority; other local officials and leaders.

WHAT: CATA will unveil its BE COUNTED public awareness campaign – featuring two wrapped 40-foot buses – to ensure that all mid-Michigan citizens are counted in the 2020 census. CATA is also making its awareness materials available to transit agencies statewide, encouraging residents across the state to BE COUNTED.

WHEN: 10:45 a.m., Wednesday, March 4

WHERE: East Entrance Stairway of the State Capitol Building, downtown Lansing, Mich.
In the event of precipitation, the event will be moved to the Rotunda.

DETAILS: Low-income individuals, communities of color, rural areas, children and non-citizens are especially undercounted in census data. Without an accurate count, there are real consequences at stake for Michigan, specifically, an estimated $3,000 per person annually in federal support over the next 10 years.

CATA will share its census-awareness kit with the state’s transit agencies at Michigan.gov/census2020<https://www.michigan.gov/census2020> by March 9. The kit will complement other census collateral already available online. Transit agencies will be able to resize or customize digital files, which include a census bus wrap, bus-shelter decal, banner, brochure, posters and buttons.

About CATA: Formed in 1972, the Capital Area Transportation Authority was twice voted the No. 1 transit system in America. CATA’s mission is to meet the mobility needs of our region by providing innovative solutions in partnership with the communities we serve. Our services are provided in accordance with Title VI, without discrimination with respect to race, color, national origin or other prohibited basis. For all media inquiries, please contact above-named PIO.

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