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North Country Trail Association Receives $25,000 Giving Tuesday Match Challenge November 17, 2020

The North Country Trail Association is launching 2020 #GivingTuesday with a $25,000 matching gift. “GivingTuesday is a global generosity movement unleashing the power of people and organizations to transform their communities and the world. GivingTuesday was created in 2012 as a simple idea: a day that encourages people to do good. Over the past seven years, it has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity.” (givingtuesday.org). It occurs annually on the Tuesday after U.S. Thanksgiving, at the beginning of the Christmas and holiday season.On Giving Tuesday in 2019, our Trail Community raised more than $70,000. Adding the match from awonderfully generous donor, a total of $91,000 was raisedin one day for the North Country National Scenic Trail.On December 1, the North Country Trail Association has 24 hours to raise $25,000 to meet this challenge. Together, your gift and the match can be $50,000 to ensure our Hike 100 Challenge continues to challenge hikers and brings new members to the Association. It coordinates and supports the safety of volunteers and the important trail work happening within our Chapters. It keeps trail protection in the forefront, creating a powerful voice for advocacy. Can you help us achieve that goal? Make your gift online at northcountrytrail.org on December 1. One gift, twice the impact, over 24 hours. Join us for #GivingTuesday 2020

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